STUDENT ARC
NASPA | Brand Identity & Website Design | 2017
Student ARC is an educational resource that helps keep students in college who show academic excellence, but may not be able to graduate due to tuition costs and other contributing factors. The Student ARC logo takes the aspects of NASPA’s iconic identity and applies it to academic success and graduation. Included in creating a brand concept, I was also tasked to design a website for the Student ARC brand. The site uses an easily accessible layout along with its simplistic iconography and relatable photography to help guide students and families in the most effective way possible.
NASPA | Brand Identity & Website Design | 2017
Student ARC is an educational resource that helps keep students in college who show academic excellence, but may not be able to graduate due to tuition costs and other contributing factors. The Student ARC logo takes the aspects of NASPA’s iconic identity and applies it to academic success and graduation. Included in creating a brand concept, I was also tasked to design a website for the Student ARC brand. The site uses an easily accessible layout along with its simplistic iconography and relatable photography to help guide students and families in the most effective way possible.
